by Bret Contreras August 25, 2013
I’ve been spending the last few hours checking out different social media sites and examining the popularity of various strength & conditioning experts. It’s sort of addicting! I like seeing how my popularity compares to other people in the field. Here are the sites I’ve been examining:
Who Are the Most Popular S&C Coaches?
Many articles have appeared over the past few years that list and rank the most popular or influential strength coaches and health & fitness experts. The problem is, there never appears to be any criteria involved in making these lists, so they’re subjective based on the author’s views and preferences. I decided to examine fitness experts who 1) have a website, 2) have a Facebook fan page, 3) have a Twitter page, and 4) have a YouTube page. I equally weighted Alexa national ranking, Alexa international ranking, Facebook fitness page likes, Twitter followers, and YouTube subscribers. Based on this criteria, here are the top eight most popular strength coaches/trainers that I could find. One caveat – I only searched for experts who I know actually train people or regularly lift heavy weights themselves.
As you can see, based on the criteria I listed, Charles Poliquin is the most popular S&C coach, followed by Eric Cressey, Layne Norton, Jason Ferruggia, yours truly, James Smith, John Romaniello, and Mike Robertson. As for women S&C experts, I believe that Ms. Jenny Sinkler is the most popular:
Kudos to each of these ladies and gentlemen for continuing to put out free articles, blogposts, and videos week in and week out. It’s not easy, trust me!
I was very pleased to see that my website is the 2nd most popular of the group in the United States! And according to Google Trends, my popularity is at an all-time high right now!
You like me, you really like me!
Thanks to All My Readers!!!
Several years ago, I thought that in order to achieve this many fans, one would need to sell out, do a bunch of steroids, do tons of affiliate stuff, join the good ol’ boy’s club, start a fitness cult, and/or closely study marketing. Not only have I not done any of this, I’ve chosen instead to focus on sports science & biomechanics, promote critical thinking and discussion, stand up for what I felt was right, and remain intellectually honest. You’ve helped me realize that someone who loves their field and works incredibly hard can succeed in spite of any obstacles. I thank you from the bottom of my heart and will continue to do my best to consistently put out high quality information. I appreciate you for allowing me to influence the way you train!
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